Software labels do not decide VAT
Subscription access, licences, implementation, support, hosting, data and professional services can follow different rules or form a single composite supply. The contract and delivery model need to match the tax treatment.
- SaaS subscriptions
- Implementation and support
- Resellers and app stores
- Bundled products and services
Consumer location needs evidence
For cross-border digital services to consumers, the customer's usual location can determine where VAT is due. Billing address, IP address, bank details and other commercially relevant information can form the evidence trail.
- B2B and B2C classification
- UK and overseas consumers
- Location evidence
- Billing and tax-engine controls
Tax guidance changes. These official sources were checked on 31 August 2026.
VAT Notice 741A: place of supply of servicesVAT on digital services supplied to consumers